Overview

Innovating the customer experience.
IconNicholson is a leading full-service digital agency to Global 1000 companies. We help companies gain competitive advantage and extending long-term relationships with customers by developing creative and innovative solutions to suit their business needs. We have been a cornerstone of Silicon Alley since 1987, and bring a legacy of excellence and innovation to client challenges.
Our strength lies in our expertise in Strategy and Analytics, User-Centered Experience Design, Technology, and Project Management: we understand how to apply innovation to drive measurable business results. While the solutions we design and build range from the back-office to extending corporate brands, our goal remains the same - to achieve new revenue streams, greater operating efficiency, and long-term business value for you.
Our talented and multi-faceted teams of individuals are dedicated to helping you reach your objectives. We encourage everyone at IconNicholson to expand their point of view, explore new ideas, and discover and develop new capabilities that expand the value of our client service offerings. Our ongoing vision is to continue to innovate in digital technology — with your business needs in mind.
IconNicholson is the New York office of LBI International AB Group, the leading international full-service digital agency. With 1500 service professionals in 26 offices across the globe, we are poised to work for you - wherever you are.
How can we help you?
Our History
2000's
- 2007
IconNicholson unveiled the Social Retailing™ concept for renowned designer Nanette Lepore to demonstrate how young shoppers can move from online to mobile, interacting through text messaging, IM and email for a unique shopping experience. - 2006
Launched multiple brand, customer acquisition and customer service sites for Nestlé Waters North America, resulting in millions in transactions per month online, increased customer satisfaction, and a strengthened position as top regional spring water provider across the U.S. - 2005
National Retail Federation’s partner to introduce and implement RFID technology at largest annual retail show in order to enhance attendee experience - 2004
Collaborated with Project Rebirth to launch landmark Web site that allows people around the world to share in World Trade Center site reconstruction as it happens
Established IconNicholson’s Center of Excellence showcasing technology innovations that enhance retail operations and the shopping experience where visitors see the impact firsthand in a familiar retail environment - 2003
Alliance with Symbol (formerly Matrics) to provide end-to-end RFID solutions
Launched robust business-to-business Web sites for clients including MasterCard International and EMI Music Publishing - 2002
Raised the bar for customer shopping experiences in Prada’s flagship New York store - 2001
Extended the Rational Unified Process (RUP) for Web development, adding Business Strategy and Creative processes - 2001
Extended the Rational Unified Process (RUP) for e-Business development adding Business Strategy and Creative Process - 2000
Time Magazine describes IconMedialab as one of the "hottest technology companies"
1990's
- 1999
Merged with IconMedialab becoming first US-based firm to provide global interactive capabilities - 1997
Deployed earliest online marketing using Java technology
Ranked "One of top 3 creative interactive firms in the world" by AdAge Magazine
Awards include "Best of Show" at prestigious One Show - 1994
Developed some of the earliest commercial Web sites — for Fodor's, Condé Nast, and News Corp.
Selected by NBC and Microsoft to develop their flagship site on the Microsoft Network, in conjunction with Windows95 launch - 1993
Engaged by News Corp. to develop proprietary online service to compete with AOL - 1992
Award-winning CD-ROM development for major New York publishing houses
1980's
- 1987
Earliest interactive firm in New York City
Pioneered use of technology to enhance customer relationships for clients including Citibank and American Express