Press

Press

August 14, 2008

Good Morning America Features IconNicholson's Social Retailing® Innovation

Social Retailing® a solution IconNicholson developed to help designer Nanette Lepore reach out to the youth market, was featured today on Good Morning America's segment Hot Tech for Hot Styles. GMA technology contributor, Becky Worley, described Social Retailing® as a "very cool technology that points to the future of the retail experience." By integrating Web 2.0 into the retail store, the system allows in-store shoppers to virtually connect with anyone, anywhere in the world to receive real-time shopping feedback. Social Retailing® was piloted at Bloomingdale's and selected by Time Magazine as one of the Best Inventions of 2007.

View the segment online >

For more information contact:
Mira Leytes
Phone: 646-792-6111
Email: mleytes@iconnicholson.com